Creative Strategy and Copywriting

"Chris's knowledge about the social Web, emerging technologies, and best practices runs deep. He knows what works, what might work and what's on the horizon. Best of all: he can explain it."

Christopher consults as a creative strategist and copywriter for brands, books, and new media. He has helped solve complex content puzzles for clients as diverse as The Bill and Melinda Gates Foundation, Coachella, Emerson College, LegalZoom, The Oxford English Dictionary, and State Street Global Markets; he has created second-screen stories for Bad Robot, Mattel, Paramount, Universal, and the Walt Disney Company; and he has worked on brand identity projects for Logitech, Neato Robotics, SquareTrade, and Toms.

Over the years, he has collaborated with numerous creative agencies, including BOND, Davis Elen, Digital Pulp, Heavenspot, iFactory, Liquid Agency, Ludomade, Scarlet Heifer, and Sideways, and consults regularly as a ghostwriter and "master book planner" for BusinessGhost, Advantage Media Group, and ForbesBooks.

Prior to working as a strategist, Christopher spent many years as a dramaturg in new play development, and has worked in the literary departments of theatres including the McCarter, Manhattan Theatre Club, and the Mark Taper Forum.

See examples of new media strategy work >

Interactive Storyteller / Creative Strategist(Los Angeles: 2010 - present)

Concept development, copywriting, information architecture, and execution strategies for new media and transmedia. Experience with social media campaigns, ePub, iPhone/iPad, thought leadership, and web. Clients include the Walt Disney Company, Universal Pictures, Paramount, the Doris Duke Charitable Foundation, the Guggenheim Foundation, Deloitte Touche Tohmatsu, LegalZoom, and many others.

Heavenspot: Freelance Content Strategist / Senior Copywriter (Los Angeles: 2010 - 2014)

Content strategy and development for various transmedia properties, including projects for Mattel's Monster High, Bad Robot's Star Trek, and Guillermo del Toro's Mama. Featured on AMC's The Pitch.

Digital Pulp: Senior Interactive Producer / Strategist (New York: 2008 - 2010)

Senior producer / strategist at leading interactive agency. State Street Global Markets, ShoreBank, Emerson College, Poets & Writers. Led DP's social media initiatives.

Art21: Manager of Digital Media and Strategy(New York: 2008)

Developing new media strategies for Emmy- and Peabody-winning TV series Art21, to increase knowledge of contemporary art, ignite discussion, and inspire creative thinking.

iFactory / RDW Group: Interactive Producer(Boston: 2005 - 2007)

Producer with industry-leading interactive agency. Oxford University Press, O'Reilly, MIT, Columbia, Harvard, The Ford Foundation, the Carr Foundation, The World Bank.

Theatre Communications Group: Web Director (New York: 2002 - 2005)

Director of TCG's web department and web editor of American Theater magazine, maintaining the website for the national organization for American theatre.

Walt Disney Company: Creative Producer (Los Angeles: 1999 - 2000)

Developed and maintained 22 sites under Disney.com and GO.com, including projects for Disney Publishing, Disney Animation, and Disney Brand Management.